Today we’re featuring ACORD member Zinnia for its forward-thinking application of ACORD L&A XML Standards and its engagement in advancing ACORD Next-Generation Digital Standards (NGDS) to support real-world Life & Annuity (L&A) workflows.
Zinnia is a leading L&A technology services company, providing a modern, end-to-end platform that simplifies how insurance products are built, sold, and serviced. Through its adoption of ACORD L&A XML Standards and alignment with NGDS, Zinnia is helping standardize data exchange across the insurance lifecycle — reducing complexity, improving onboarding efficiency, and enabling more connected, digital-first workflows across the industry.
Bryan Holland, Project Manager, Zinnia
“Standards matter because they create simplicity. ACORD NGDS and ACORD Life & Annuity Standards help Zinnia streamline data exchange, accelerate onboarding, and deliver faster results rather than relying on custom data integrations,” said Bryan Holland, Product Manager at Zinnia.
The ACORD Member Spotlight series highlights organizations that are actively engaging with the ACORD community, showcasing the breadth of innovation driven by industry collaboration.
We look forward to supporting Zinnia as it continues to advance standardized, digital solutions that enhance efficiency and connectivity, built on a foundation of sound data structured by ACORD Standards.